Facilitating Pragmatic Innovation in New Product Formulation for a Personal Care Company

A renowned CPG client reached out to Stellarix to obtain a real-time synopsis of alternative surfactants used in hair care products. Our team mapped opportunities and benchmarked shampoos to identify innovative, eco-friendly ingredients that helped them strengthen their market position with new product formulation. Client Background: The client seeks a real-time overview of surfactants used […]
Competitive Intelligence Assessment of CDU Pumps to Sharpen Market Positioning

Client Background: The client is a global leader in advanced pumping solutions, providing innovative technologies for water transfer, circulation, and fluid management across industrial, commercial, and infrastructure applications. Challenges: Engagement Objective: The objective of the study is to perform a competitive intelligence analysis of global pump manufacturers developing and supplying pumps for coolant distribution units […]
A Market Entry Roadmap for At-Home Diagnostics in an Aging Population

Client Background: The client offered point-of-care and laboratory-based diagnostic solutions, with an established biomarker portfolio spanning cardiovascular, kidney, and metabolic health. The company sought to expand into at-home testing for aging populations. Challenges: Engagement Objective: The engagement aimed to validate the business case for an at-home multiplex diagnostic panel, identify priority patient segments, benchmark competing […]
How Strategic Intelligence is Driving Material Innovation in Pet Food?

A pet-food industry player contacted Stellarix to conduct a competitive intelligence study to examine top competitors’ alternative-ingredient sourcing strategies and technological innovations. Our consulting experts provided valuable insights that enabled the client to craft a solid strategic roadmap for sustainable growth and better competitive positioning. Client Background: The client is one of the biggest manufacturers […]
Exploratory Study to Determine Mouthfeel and Texture Solutions for Alcoholic Beverages

Client Background: The client leads the non-alcoholic beverage industry, offering innovative solutions to improve mouthfeel and texture. Challenges: Engagement Objective: The objective of the engagement was to conduct an exploratory study to screen potential solutions to improve the mouthfeel and texture of alcoholic beverages. The client was also interested in identifying analytical and physical methods […]
Expanding Access to Structural Heart Care through Technology-Enabled Delivery Models

Client Background: The client offered advanced treatment options for patients with complex structural heart conditions, but broader adoption depended on specialist expertise, procedural infrastructure, and healthcare facilities’ capabilities. Challenges: Engagement Objective: The engagement aimed to assess how emerging technologies and alternative care delivery models could address structural heart access gaps, benchmark competitive and ecosystem initiatives, […]
Accelerating Sustainability for a C&M Leader via Composting Ecosystem Assessment

A renowned market leader in specialty minerals and chemicals engaged us to determine top players and lucrative opportunities within the composting industry. Strategic consulting at Stellarix enabled the client to lead by capitalizing on opportunities for reducing carbon emissions and empowered the client through competing solutions while forging strategic, beneficial partners in composting operations. Client […]
Mapping the Future of Hydrogen Barrier Coatings for Smarter Innovation and Investment Decisions

A global C&M industry client sought a technology landscape review to evaluate high-potential innovations and leading market players. Our tailored strategic insights helped the organization to gain advanced technology insights, guide strategic investments, and secure a competitive edge with cost-efficient solutions. Client Background: A global leader in functional coating, adhesive, and sealant markets, currently focusing […]
Landscape Overview of Generative AI in Agriculture for Competitive Innovation

Client Background: As a leader in the agriculture industry, the client wanted to explore developments, innovations, and investments in agriculture-specific generative AI solutions. These technologies aim to optimize farming practices, boost crop yields, and improve resource efficiency, while remaining accessible to users without extensive technical expertise. Challenges: Engagement Objective: The main objective was to explore […]
Accelerating Product Innovation for a Leading Personal Care Manufacturer

A well-known CPG industry client engaged Stellarix to gain vital insights into high-potential technologies to maintain a competitive edge by improving product usability and meeting increasing consumer demands for convenience and innovation. Our CPG experts helped the client stand out in the market through innovative wireless charging solutions. Client Background: The client is a multinational […]