Global Beauty Products Market- 2015 to 2025

Global beauty products market is anticipated to witness substantial growth, particularly in the regions of Brazil, China, India, and Russia. This can be attributed to the increasing geriatric population, global air pollution, and growing use of tobacco & alcohol. The emergence of an upper middle class in developing countries brings with them an additional demand for personal care.

One major factor to drive the global beauty products market demand is human’s exposure to pollution and UV rays. This is further expected to affect the hair quality & resistance, as well as skin tone & resistance to bacteria and fungus. Beauty products such as hair growth device, acne devices, skin derma rollers, hair removal devices, cleansing devices, oxygen & steamer devices, and light/LED therapy devices are used in almost every salon to perform skin and hair rejuvenation. Shift in preferences among consumers from in-house treatment to salon or professional treatment is one of the major factors, expected to favorably impact the product demand.

Despite various factors that show significant growth in the beauty products, factors such as stringent government regulations, coupled with easy to use personal devices inhibit the market demand. Furthermore, risks caused by beauty products such as scarring, postoperative, erythema, edema, superficial burns, and ecchymosis have presented restraints which bar the further growth of these products. Beauty devices which help in getting a younger look, tightening and revitalizing skin, and reducing hair loss might also provide discomfort, bruising, swelling, fragile skin and blisters which pose challenges for the market growth.

Beauty products market can be segmented into accessibility and type. Accessibility includes spas at home and salons. Further, type includes hair devices, acne devices, skin devices, hair rejuvenation devices, hair removal devices and therapy devices. The ease of use and specific application of products helps the consumers receive good quality at a good return.

Region wise segmentation includes North America, Europe, Asia-Pacific, and Rest of the World (RoW). Key market players include L’Oreal, Nu Skin Enterprises, Photo Medex Inc, Syneron medical Ltd, Panasonic Corp, Procter and Gamble, Tria beauty, Koninklijke Philips, Carol Cole company and Home Skinovations Ltd. These companies compete on price and quality targeting the consumers of all segments and regions across the world.

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