Stellarix was approached by a startup FMCG company to understand the process outflow and to understand the business matrices.
The research objective was to conduct market research study across all FMCGs to understand their work nature and way of work.
- Stellarix conducted an intensive study to probe the scope of project by segmenting the market into many niche sectors and then carefully undertook work to understand each sector.
- Stellarix performed both desk and primary interviews of C level executives to understand the process of workflow and different matrices involved in each sector.
- An information pool was created which was then carefully analyzed to bring out the best possible result.
Our research assisted client to successfully optimize and streamline their work process.